Mobile Legends
StrategyMOBAStylized
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Mobile Legends is also featured at the ASEAN Games as an esports event, which is essentially a mini Olympics where only people from Southeast Asia are allowed to participate and represent their country. So what makes MLBB so popular with people in Southeast Asia? To know this, we need to go back to the roots of the gaming community in the region. Long before the release of Mobile Legends: Bang Bang, people in these regions may remember going to the computer store to play a game that all of us gamers are probably very familiar with, DOTA or Defense of the Ancients. This is another classic Warcraft III game mode, arguably the granddaddy of every MOBA we've seen and enjoyed to this day. The region's growing love for the MOBA genre as it spreads to a larger audience and more casual gamers can also be attributed to the presence or rise of Mobile Legends: Bang Bang. but why? Here are some of the many reasons why MLBB is spreading like wildfire and getting the attention of the gaming community in Southeast Asia. MOBA - As mentioned above, people from the SEA region love their MOBA games. From the original DOTA 1 to LoL and DOTA 2, to the final MLBB. As can be seen from daytranslations.com's demographic chart, League of Legends is the newest and still considered one of the biggest games in the region, especially in the Philippines, with only Persona 5 as a competitor in the region.
Convenience - One advantage Mobile Legends has over its PC competitors is its convenience, since it's on a mobile platform. People can play a game while stuck in traffic everywhere and be happy. Accessibility of the platform - for Southeast Asia, since most of the region is a developing country. Owning a gaming computer or console is considered a luxury that many people cannot afford. However, decent phones are much cheaper, and most people can use them for other purposes, so most people will only choose the practicality of the mobile platform over the relatively more expensive PC and console platforms. According to statistics from aseanup.com, the region has even more mobile subscribers than their population, as shown in the table above. This means that most people in the region have access to mobile gaming platforms.
Overall, the MLBB craze in Southeast Asia is proof that the mobile gaming industry has evolved into a true competitor to more traditional gaming platforms, and it inspires the gamer spirit in all of us, as this is the beginning of what we are now starting to see more and more improvement of.
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